Subscribe: RSS

Like us? Tell your friends about us. facebook-small twitter-small linkedin-small

Keep the Holidays Happy for Your Kids and Grandkids

Empty nesters can put a lot of pressure on the holiday season. As former “helicopter parents,” we no longer have day-to-day involvement with (or control over) our adult children and many of us are joining the ranks of grandparents. Short of cutting out our tongues, there are many things we can do to ensure a fun, peaceful holiday visit to create memories for the entire family.

Here are some of my tips from current Allstate blog post. How do you keep the lines of communication open?

MediaPost EngageBoomer blog: Move Beyond Age – Let’s Talk Better Design

Lori’s latest blog post for MediaPost Communications Engage Boomer blog, discusses the drumbeat of the ‘Move Beyond Age’ movement has grown louder throughout this year, with conversations ranging from how to “re-tool” senior products for Boomers, to how to appeal to the largest demographic in today’s marketplace. Friends and partners are shining a light on human-centered design and the aging population.

Read Lori’s MediaPost Communications Engage Boomer blog post Move Beyond Age – Let’s Talk Better Design here.

Sharing the Road: Grandparents Can Mentor Teen Drivers

Parents and grandparents alike know that “pit of the stomach” feeling when a child grabs the keys and drives away for the first time. It’s both exhilarating to share their freedom and frightening to consider all of the things that could happen when they are behind the wheel.

A new study recently revealed that grandparents are increasingly paying for auto insurance for both children and grandchildren. A Bureau of Labor Statistics study shows that baby boomers spent $863 million on used cars given as gifts, suggesting that these cars are being purchased for grandchildren drivers. What does this mean for you as you prepare for your grandchildren to hit the road?

Check out these tips from my latest Allstate blog.

Do you have some tips of your own you would share?

Midlife Crisis or Living the Dream?

I’m pleased to have been asked by Allstate, one of the nation’s largest auto, home and life insurers also known for their “You’re in good hands” slogan, to be a guest blogger on their Allstate Blog.

In my second post, Midlife Crisis or Living the Dream? I’ve written about the reported return of America’s muscle car mania, with baby boomers who lusted after these cars in their teens and early twenties clearly being the marketing target.

According to Jesse Toprak, vice president of trends and analysis at TrueCar.com.“Many Baby Boomers are experiencing another phase in their life, the nest is empty and because they have reached a heightened income level giving them both time and financial freedom, they chose vehicles that provide them with a luxurious, safe feel and youthful, sporty drive,”

To hear about the dreams of the Boomers, why automakers should rejoice and the top cars among the baby boomer generation, read the full post here.

Which is your favorite on the list?