I’m looking forward to seeing you all at LeadingAge annual meeting this month in Washington, D.C. As you prepare your schedules, consider joining me by registering for my session – an Twitter-enabled interactive one for all attendees this year! Here are the details:
Leveraging Social Media and Internet Marketing (159-G)
October 19, 2011
11:00 a.m. – 12:30 p.m.
Track: Marketing, Philanthropy & Public Relations
Speaker: Lori Bitter
- Discover ways you can maximize the use of social media and internet marketing tools to reach your consumers.
- Learn to incorporate these tools into your traditional marketing plan to strike the right marketing mix.
- Realize how to measure the effectiveness of different marketing tools and their return on investment.