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“Tapping the New CCRC Consumer” at AAHSA Annual Meeting And Exposition

logo-aahsaAre you going to AAHSA’s annual meeting in Los Angeles on October 31 to November 3? I invite you to join me for my session on “Tapping the New CCRC Consumer” on the Tuesday. There we will be:

  • Examining how the values-based consumer segmentation can help drive your organization’s marketing strategy.
  • Discussing the trends and differences in consumer sentiment toward CCRCs in a changing marketplace.
  • Discovering a message framework needed to engage the new consumer and increase your prospect base.

ipadFull details are below. Plus, while you tap into the new CCRC consumer you can also tap on a brand new Apple iPad! Continuum Crew is holding a draw for all attendees at the end of the session.

Seminar: 134-E Tapping the New CCRC Consumer
Date: 11/2/2010
Time: 3:00 PM – 4:00 PM
Track: Marketing, Philanthropy & Public Relations
More Info:


  1. Excellent session, great analysis and useful suggestions, recommendations!